James Dutton
Managing Director Insightr Consulting James is the Managing Director and Principal Consultant of Insightr Consulting, a company specialising in helping organisations optimise their digital marketing...
View ArticleRudi Shumpert
Digital Measurement Fanatic Rudi has been working in the technology industry since 1996 and learned to love computers and the beautyof code long before while learning to code on the classic Tandy...
View ArticleAdam Greco
Director of Web Analytics at Salesforce.com Prior to this position, Adam managed Web Analytics at the Chicago Mercantile Exchange and served as a Best Practices consultant in Omniture’s consulting...
View ArticleBeyond Web Analytics-Episode 1
Beyond Web Analytics – Episode 1 Recorded 11/11/2009 Hosts: James Dutton, Adam Greco, Ben Gaines, Rudi Shumpert In this inaugural episode James, Adam, Ben, & Rudi chat about challenges with...
View ArticleBeyond Web Analytics-Episode 2
Moving from Web Reporting & Tagging to real Web Analytics: How can people learn how to do real web analysis? Recorded 11/23/2009 Hosts: James Dutton, Adam Greco, Rudi Shumpert Guest Host: Gary...
View ArticleEpisode 2.5 Conversation with John Lovett
Conversation with John Lovett, Web Analytics Demystified Hosts: James Dutton, Adam Greco, Rudi Shumpert Guest: John Lovett The Beyond Web Analytics team chats with John Lovett about his new role with...
View ArticleBeyond Web Analytics-Episode 3
Staffing for Web Analytics Hosts: James Dutton, Adam Greco, Rudi Shumpert Guest Host: Gary Angel Gary Angel, President of Semphonic Co-Founder and President of Semphonic, the leading independent web...
View ArticleBeyond Web Analytics-Episode 4
Multi-Channel Web Anayltics Success Join the Beyond Web Analytics team as we talk with Josh Manion of Stratigent about Multi-channel web analytics success. We explore the meaning of multi-channel...
View ArticleBeyond Web Analytics-Episode 5
Test & Targeting Join the Beyond Web Analytics team as we talk Test & Targeting with Brian Hawkins of Omniture. The conversation explores items for those just starting out with multivariate...
View ArticleEpisode 6 – Implementation Best Practices
Implementation Best Practices Join the Beyond Web Analytics team as we get a little more technical and talk implementation with Kevin Rogers of @VaBeachKevin fame. The conversation explores tips for...
View ArticleEpisode 7: Mobile Analytics
Episode 7: Mobile Analytics with Greg Dowling This episode we talk with the newest member of Semphonic, Greg Dowling, as we explore the intricacies of mobile analytics. From the current state of the...
View ArticleEpisode 8: Social Media Metrics With Jim Sterne
In this episode we talk with Jim Sterne, co-founder and current Chairman of the Web Analytics Association, about Social Media Metrics, the Web Analytics Association, and the future of the Analytics...
View ArticleEpisode 9: Building recipes for Web Analysis
In this episode we talk with Akin Arikan, about building recipes for web analysis. The conversation dives into the process and planning that goes into analysis, along with some best practices for...
View ArticleEpisode 10: How to Find/Keep a Job in Web Analytics
In this episode we talk with Corry Prohens, President of IQ Workforce, about how to find and keep a job in Web Analytics. We cover steps that job seekers should take when looking for a job and career...
View ArticleEpisode 11: Omniture Summit 2010 Recap
In this episode we are joined by Gary Angel of Semphonic, as we review and discuss our respective experiences at the recent Omniture Summit 2010. So download this podcast to your favorite mobile...
View ArticleEpisode 12: Web Analytics Demystified
In this episode we are joined by Eric Peterson of Web Analytics Demystified, as we discuss the current state and the future of Web Analytics. Eric also shares his thoughts on his other projects The...
View ArticleEpisode 13: Functionalism with June Dershewitz
In this episode we are joined by June Dershewitz of Semphonic as we explore Functionalism. What it is, why it was developed, and how it can help you with your analytic projects. So download this...
View ArticleEpisode 14: Conversation with Alex Yoder
In this episode we are joined by Alex Yoder, CEO of Webtrends. The conversation covers the history of Webtrends, a recap of items announced at their conference this year, and what is coming next for...
View ArticleEpisode 15: How companies can attract and retain talent
In this episode we continue our talk with Corry Prohens, President of IQ Workforce. In the previous podcast we talked about how to find and keep a job in Web Analytics. In this episode we look at...
View ArticleEpisode 16: Stéphane Hamel – Web Analytics Maturity Model
In this episode we talk with Stéphane Hamel about his Web Analytics Maturity Model, thoughts on the Web Analytics Association, WASP, and more. So download this podcast to your favorite mobile device...
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